Multi Mautic is of a combination of one Central Mautic and multiple Local Mautics to manage and execute marketing campaigns across various regions and markets. The Central Mautic is overlooked by your corporate team, while the Local Mautics are managed by your local or regional marketing and sales teams. Each individual Mautic offers the all the features Mautic has to offer.
- Each local team has its own Local Mautic, which they can use to execute marketing campaigns specific to its local market. These Local Mautics are separate from each other, and data access is restricted based on the team and region they serve.
- On top of these Local Mautics, there is a Central Mautic controlled by your corporate marketing team. This team can use the Central Mautic to coordinate and execute global marketing campaigns across all markets while also keeping track of the overall performance, data, and security of all Local Mautics.
A Multi Mautic can provide additional features that are designed to facilitate collaboration and coordination between your local and corporate marketing teams. These features can include things like shared assets and templates, workflows, and reporting dashboards that provide insights into the performance of each Local Mautic instance.